Sounds like a very interesting book, I'll have to pick up a copy. I do believe that the “saying” that this reviewer is referring to is not actually a saying at all, but a biblical reference made by King Solomon over three-thousand years ago. It reads as follows and has very sound ideals, even for today:
Ecclesiastes 1
The Vanity of Life
1 The words of the Preacher, the son of David, king in Jerusalem.2 “ Vanity of vanities,” says the Preacher;
“ Vanity of vanities, all is vanity.”
3 What profit has a man from all his labor
In which he toils under the sun?
4 One generation passes away, and another generation comes;
But the earth abides forever.
5 The sun also rises, and the sun goes down,
And hastens to the place where it arose.
6 The wind goes toward the south,
And turns around to the north;
The wind whirls about continually,
And comes again on its circuit.
7 All the rivers run into the sea,
Yet the sea is not full;
To the place from which the rivers come,
There they return again.
8 All things are full of labor;
Man cannot express it.
The eye is not satisfied with seeing,
Nor the ear filled with hearing.
9 That which has been is what will be,
That which is done is what will be done,
And there is nothing new under the sun.
10 Is there anything of which it may be said,
“ See, this is new”?
It has already been in ancient times before us.
11 There is no remembrance of former things,
Nor will there be any remembrance of things that are to come
By those who will come after.
Not that I'm trying to preach here by any means, I'm merely quoting the more accurate account of what the reviewer was alluding to. This is also a similar idea that was brought out by Adrian Shaughnessy in this year's "Lateral Thinkers" conference. Adrian alluded to how designers of today are really not creating any new content, and therefore everyone is “copying” at some level since we all make our choices in design based on things that have already been done. I don't think that he was meaning that there are not new ways of making things look, but merely that the content of what we are designing has probably already been addressed. Anyway, all that is to say that this new book “Powering the Dream” will probably be an interesting read.
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